Increasing Chapter Visibility with a Paint the Plow Community Event (Webinar)

In the fall of 2023, League staff led a “Paint the Plow” program in partnership with the Montgomery County Department of Transportation – students, partner organizations, and even our staff painted 11 snowplow blades with smart salt messaging. Those plow blades are used across the county today.
This workshop will walk you through how to run a “Paint the Plow” program in your community, from working with the DoT or local government, engaging partners, and the supplies you’ll need – plus some lessons learned. This is a great project to get League messaging out in your community, engage folks in Smart Salt messaging, and recruit new members.